In August 2016 we met food blogger Annemieke from Healtholution and she asked us to re-design her food blog/ service website. Her existing website was developed a year before and needed an update regarding look and easy self-maintenance. Read below the highlights of this project Healtholution and a summary about our 5 design phases.
Highlights of Project Healtholution
Read below the highlights of project Healtholution to get an idea of what functionalities & services this food blog needed.
- Small personal website
- New business logo
- Customized template
- Big homepage slider
- Focus on blog and pictures
- 5 web pages
- Internal page linking
- Newsletter plugin
- Healtholution email addresses
- Blog page (recipes & health facts, many categories)
- Integrated Social Media
- Big footer menu
- Own login & website management
- 2h training in website maintenance
Annova Phase 1: Brainstorm about Requirements & Services
UNDERSTANDING NEEDS & GOALS OF HER NEW WEBSITE WAS CRUCIAL FOR SUCCESS
First of all, in phase 1 we sat down with Annemieke to talk about her preferences, wishes & expectations for the new website. She had a clear idea of how she wanted the website to look. She is a very experienced healthy home baker and makes her own recipes + stunning photos of these, so this was a good starting point for us to see what look she liked. Basically, she just needed a website template to start with and there after do all maintenance herself. At the same time, she was open for suggestions e.g. regarding technical aspects and readability of the website. Also, she wanted the website to be “appealing”, meaning that visitors needed to right away get a “feeling” of how great and approachable healthy food can be.
We brainstormed about the new (small) sitemap, content, images, functionalities & other needed services (like a new business logo). This project was of small size with its 5 pages and blog/recipe focus. The timeline was set for 2 weeks.
Annova Phase 2: Content Creation & Website Design
WE CREATED A GENERAL TEMPLATE & CONCEPT FOR THE WEBSITE
We right away started with renewing her business logo. Meanwhile, Annemieke collected & delivered us the informative content fairly quick (the about page and work with me page). Also, she had sent us the categories for all her recipes and other health facts, so that we could built the “library”. Also, all the recipes from her old website needed to be migrated to the new website. We determined a colour palette and overall look of the website based on the new business logo. We had about two to three feedback moments per week (mostly email) to give her inside in the process and to ask feedback at the same time.
Phase 3: Quality Check
WE FULLY TESTED THE WEBSITE
Early September we assessed the functionality and overall look in different browsers and mobile devices. Especially all the internal linking to recipes as the recipes themselves needed to be tested accurately because there were a lot of images involved (which means a accurate check on alignment and loading time). After one more feedback round, we made the website launch ready and set an official launch date, which was August 23rd 2016.
Phase 4: Website Launch
SHE WAS SO READY TO LAUNCH AND SHARE THE NEW WEBSITE!
The new company website of Healtholution launched on August 23rd and Annova made sure everything was 200% ready for the launch. Annemieke controlled the rest, e.g. by sharing her new website with friends & family and on Social Media, like her popular Instagram page.
Annova Phase 5: Training & Maintenance
CONTINUOUS MAINTENANCE SHOULD KEEP HER WEBSITE IN SHAPE
After the launch, we passed all the content & files to Annemieke as new owner of her website, and we also trained her in website management (2h) in the week of the launch. That made her capable of update her own blog items like all the recipes and health facts she wants to share. So far she has not asked for any other service and she still seems to run her website very smoothly!
Visit her food blog here: www.healtholution.ca